Finding the Magic in Your Home

We often talk to new clients who come to the table with ideas about all kinds of “stuff” they want to buy and install in their homes. While this is a perfectly natural place for most people to start their renovation process, our job is to get them to back up a little and talk to us about their lives. What we really want to know is how they want to live, and how their home fits into that picture. Many times, we have to ask them to stretch a little, imagine a little magic in their everyday lives … and explain what that magic would be.

Typical questions we ask in the initial consultation include:

What works and doesn’t work in your home?

What do you love and what do you hate in your home?

When you travel or visit the homes of friends and family, what do you enjoy about those places?

What kind of experience do you want to have when you come home? What does it feel like?

What do you do for fun and relaxation?

How long has the issue you called us about been a problem for you?

If you closed your eyes and imagined your perfect home, what would that look and feel like?

How do you want your rooms to function? For example, in your kitchen, you cook, eat and store goods … but what kind of cooking do you do? What kind of foods and goods do you store, and in what quantity? Do you have religious or cultural guidelines you must follow in your kitchen? Is wine or beer a feature of your enjoyment of food?

Bathrooms, too, leave a lot of room for magic, if you open up your imagination. A bathroom can be a bare-bones space for performing necessary functions like cleaning your body … or it can be a pleasurable oasis consisting of luxurious materials and textures.

So we infuse some of this type of magic into all of our clients’ projects. And this is so much more important than merely selling them “stuff.”

A Visual Breakdown of Kitchen Renovation Costs

I asked Dana, who is very good with the computers, to give us a simple pie chart of one of our recent kitchen projects. Here you go:

I wanted this tool because many homeowners think the most expensive stuff in their kitchen is the cabinetry and counter tops. You can see from the graph that this is not the case at all. In this case its less than 18% of our typical kitchen project.

“How come?” you ask. Let me explain;

The only way your biggest cost would be in cabinets and counters would be if you were swapping out the exact kitchen you have now; same layout, with new cabinets and a new counter top, or re-facing the kitchen you have and adding a new counter top.

Most of the people who call us want a completely new kitchen space with the room stripped to the subfloors and studs. So all the stuff that is in the walls; your pipes, wires, insulation, and often even the structural elements, doors and windows, gets moved or changed or replaced. And then we have to put in all the new stuff you do see like drywall, stone, tile, paint, cabinets floors, lights and outlets, heating and cooling and ventilation and lots of other stuff.

That’s a lot of stuff! Some of it isn’t very sexy the way cabinets and counter tops can be. But it all needs to be done if your kitchen is going to work well.

Luxe Details Make Even a Small Project Sing

This small master bath renovation that we’ve been working on is coming to a close, and the final “shiny bits ” are now going in.

Along with the sleek chrome lighting and plumbing fixtures, we selected two small custom granite pieces for the shower bench and the doorway threshold. We selected Absolute Black granite in 1.25-inch thickness with an “eased edge” to complement the minimal modern bathroom we designed for this 1957 split-level home.

The wall tile is a 12×24″ porcelain that looks like travertine, and the floor tile is a 6×12″ porcelain that looks like black slate. We think the granite is a nice, crisp addition to the scheme, and, while it is a very deep black, you can see from the lefthand photo how its crystals sparkle.

Tell us what you think.

“Saving a Few Bucks” Can Cost You More

Over the course of many years in business, we’ve had many customers who look for ways to save money on their home-improvement projects. One way they attempt to do this is by purchasing appliances directly from a supplier’s showroom instead of paying a professional to manage these purchases for them. Obviously, contractors mark up appliances over cost to pay for the time it takes to do this task.

Sounds like a reasonable enough idea, at first blush. The problem is that, while appliances look self contained and simple on a showroom floor, in reality, they are not either of these things — and neither is the delivery process. Most people do not know what it is like to self-manage a purchase like this. This is a part-time job during a renovation project, and it takes both time and skill to do well.

Here is what the process is like on the purchasing end:

Shopping for appliances and most other remodeling products is both exciting and daunting. There are a lot of options to choose from, many functions to know about, and ramifications resulting from the wrong choice of size, specifications and/or requirements. It takes years to learn this stuff, and new products come along constantly. While the choices can be overwhelming for average consumers, they are not for reputable contractors, who are always learning about these new products because it is their full-time job and passion.

Price points vary wildly. An inexpensive kitchen appliance kit might cost $5,000 complete. On the high end, we have seen them exceed $40,000. Most salesmen will try to sell you what they can make the easiest commission, rather than what you really want or need. You may be tempted to cut corners and choose, for example, an appliance in a black finish because it’s $100 cheaper than a stainless-steel model. The problem is that it may be a special-order item that takes three to four weeks for delivery. Your kitchen is now going to take almost a month longer to finish. You will be frustrated by this, and the whole project will cost you more now in change orders than you saved on that cheaper product.

It’s very easy to mis-manage an order like this. For example, you probably don’t know what the letters SS, BK or WT mean on a model number. But these codes are second nature to an experienced contractor.

Your appliance salesman may forget who you are and may not return your calls. You will then have to call several times to set up and confirm delivery of your product. In fact, you will have to harp and nag to get what you want. You will also have to be on site to receive and inspect your order. And an incorrect or incomplete delivery can create many weeks of delay. It is common to have to make dozens of calls for items like dishwasher trim kits, missing knobs, damaged goods. Delays cost money because they cause you to reschedule or stop your project to wait for it the error to be corrected.

If space is limited on your project, you will have to arrange multiple deliveries as space is opened up and the product is needed. You will have to check each order as it is delivered to be sure it’s correct.

There is no room for change. If your cabinet layout calls for a three-door fridge 36x70x30, you cannot decide at the last moment to go with another fridge because it will not fit the cabinet space made for it, even if it is on sale.

There is no room for error. A 30-inch range is not always 30 inches. We need the appliance specs during design and installation because sometimes these ranges need more than 30″ to fit into their final location.

The more expensive the appliances, the less detail in the data about it and its installation is provided. This is true without fail. This is why these appliances must be on site during the cabinet-installation phase — and sometimes during roughing in — and checked for size and installation requirements. The gas line or electrical lines have a specific area where they need to be, and the appliance will not fit in its place if these are wrong. This wil l cost even more money because they will then need to be moved.

W hen you hire professionals to handle these tasks, you don’t have to worry about any of these details because they make the entire process seamless for you. And, in the long run, they can save you money on errors and mishaps that would almost certainly happen if you try to “go it alone.”

Personalization: Every Home Tells a Story

replica watches

When we work with homeowners in the design phase of a home improvement project, we ask about them about how they live their lives and how they use their rooms. We inquire about their hobbies and the attributes of a home that are really important to them, and we actively listen to their answers. We do this because we want their homes to tell a special story about their lives, interests, and personalities. We then help them prioritize their product and design decisions based on what they have told us. This is, after all, the project they’ve saved for and dreamed about for years. The right choices to tell a homeowner’s story never lie in builder-grade solutions or cookie-cutter renovations that look just like their neighbors’ homes.

This photo shows a recent kitchen renovation we did for a couple in Center City. In our initial discussions for this replica watches project, we learned that the homeowners’ old kitchen was built by a handy non-pro in the 1970s, and was in very poor shape with some rusty appliances being held together with duct tape. But the couple delayed doing the work until they found someone they could trust and who would listen to their needs.

This kitchen is housed in a three-story brick building from the 1800s on a small alley-sized street, very typical of old cities on the East Coast. The house may have been a tenement or a small factory in its early years. Our assignment was to design a kitchen that fit into the old building without changing its window openings, which would also incorporate the use of a shared rear patio. We were also tasked with adding a small powder room off of the kitchen.

Through our talks, we learned that these homeowners entertain large groups of friends, so we knew that the living room, dining room and kitchen had to flow together smoothly. We also discovered that these homeowners are very active cooks, so their kitchen needed to be more than just a showplace; it had to be an actual workshop for cooking. Their interests also include music, Inuit-carved stone sculptures, and science — in fact, you can see some of their beautiful, treasured fossils incorporated into their kitchen backsplash. We absolutely love weaving personal objects like these into our renovation projects. Talk about telling a story!

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Phases of the Typical Home Interior Renovation

Design/Planning Phase –

This is an often overlooked, but very important, phase of any home renovation or repair project. Even if your project is as simple as hanging a door or painting a room, you need to start with a plan if you want to stay focused, do a good job, and get the project done.

With complicated projects like kitchens and baths, this is even more true. On many home shows, you’ll see designers and developers jump into a project with nothing more than a cabinet layout. They might walk around and talk about where they think they want some lights, doors and windows to go. That’s not a plan. It won’t tell the electrician or plumbers or carpenters where things are supposed to go, what is staying, and what is being demolished. You won’t know what the project will cost. Without a complete set of plans, you can’t get a construction permit, so your project may be worth less when you go to resell or refinance. Without a complete set of drawings, mistakes will be made, so you may end up paying even more to correct the mistakes made.

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How To; Plumb, Level, Square

Here is an example of one way to get an old rolling floor level. This is a kitchen we are doing in Queen Village, an area of South Philadelphia. It’s in a very old 19th Century building, probably once a small factory, which was turned into a home in the 1970’s.

This is the new light cement product subfloor with imbedded electric radiant heat. It was just poured and as you can see its very wet still. Once set, we will install beautiful limestone tile on this surface. It will be nice and warm on the feet when it’s done, and this heating system is very efficient!

The old floor was out of level by 3+ inches on a few places. The boxes you see are just temporary protection for the HVAC outlets in the floor. These will be removed once the liquid floor leveling product sets.

Taking Control of Your Home Reno Experience


When our company begins any new home renovation project with a client, I ask the homeowners what kind of remodeling experience they want to have. They always look at me blankly in response. Whether they’re planning major home overhauls or making minor improvements, they seem to think their renovation experience is out of their hands. They couldn’t be more wrong.

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A New Life for Their Space, A Better Life for Them

John and Judy* live in a three-story row home. They both commute to their city office jobs on bicycles. They bought their home when it was just the two of them. Now they have two children and a dog.

When their kids aren’t studying after grade-school classes, they are on their bicycles, playing ball or walking the dogs. All of this activity means this family now has a lot to store away in their compact, urban home. It’s a happy clutter, but this couple still wanted ideas about how to get it more organized, so books, bicycles, toys, sports equipment wouldn’t be laying around the small foyer area any more.

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When It Comes to Older Homes, Small Is Not the New Big

In the world of new construction, the mantra is “small is the new big.” This means that people who are building new homes appear to be tired of — or can simply no longer afford — the ostentatious 5,000+ square foot McMansions that were so popular during the last decade. In our business, however, where we work on older homes in and around metro Philadelphia, the opposite is true. We get a lot of calls from folks requesting additions for their homes. They simply want and need more space.

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